The Agency for Care Websites and Recruiting
We work exclusively for the care sector and build websites that win clients and attract staff at the same time. Behind Pflegedienst-Homepage stands XICTRON, with years of experience in web development, data protection and accessibility.
50+
care projects supported
5
care forms we support
100 %
care sector focus
1 working day
response to your enquiry
Transparent prices · net, plus VAT
- One-pager/starter from 1,490 € net: the digital business card
- Business website with 8 to 15 pages for 2,480 € net
- Career page for staff acquisition from 1,490 € net
- Maintenance from 49 € per month, care marketing from 490 € per month
One-pager/starter website 1,490 €, care homepage with 8 to 15 pages 2,480 €, career page for staff acquisition 2,480 € (as an extension of a website we already run 1,490 €). Ongoing: website maintenance from 49 € per month, care marketing from 490 € per month. All prices net, plus VAT, and every project starts with a free initial talk.
Pflegedienst-Homepage is not a jack-of-all-trades doing everything for everyone. We work exclusively for home care services, day care providers, care living communities, residential facilities and providers of intensive and ventilation care. This focus is a deliberate choice: those who know the language, the concerns and the workflows of an industry build better websites. We know that the skills shortage is the central bottleneck, that health data requires special protection and that a large part of your audience did not grow up with smartphones. We align every care website to exactly these realities.
How Your Care Website Is Built
Why We Concentrate on Care
A website for a home care service has different tasks than the online presence of a trades business or an online shop. It must build trust with people in a stressful life situation, it must quickly deliver the right information to relatives, and it must simultaneously function as a recruiting tool. This multiple task can only be solved if you know the industry from the inside. We have therefore decided to focus our entire offering on care, instead of treating care services as one industry among many.
This specialisation pays off concretely for our clients. We do not first need to have explained to us what respite care is, how home care differs from semi-residential care or why a qualified care professional today has practically a choice between several employers. Instead, we can steer the conversation directly to what matters: how your facility becomes visible, trustworthy and attractive online, for clients and applicants alike.
A General Agency or a Care Specialist?
The difference between a general web agency and a care specialist does not show in the price but in the result. We do not first need to have explained to us what respite care is or why a qualified professional today has a choice between several employers. The same project time flows directly into your solution, with recruiting, accessibility and data protection considered from the very start.
- Industry language instead of explanations
- Recruiting fixed in the concept, not an add-on module
- BFSG accessibility and data protection as standard
- One dedicated point of contact for your entire project
The Dual Benefit Runs Through Everything We Do
Understanding Your Two Biggest Challenges
In conversations with care services and facilities, we encounter the same two pain points again and again. The first is staffing: open positions remain unfilled for months, and competition for qualified professionals is fierce. By 2049, up to 690,000 full-time positions (German Federal Statistical Office) could be unfilled in care if current trends continue. The second pain point is trust: care is a highly sensitive service in which relatives make a decision for a loved one. Both challenges can be addressed through a well-thought-out website.
We therefore never build your website merely as a digital business card, but as a tool for exactly these two tasks. A career page with quick application lowers the barrier for applicants. Honest insights into your team and your way of working build trust with relatives. And clean local discoverability ensures you are found at all when someone in your region searches for care or for a job. How we go about this in detail is shown in our guides to the website structure for care services and to authentic photos instead of stock images.
Industry Knowledge Instead of Explanations
We know the workflows, terms and funding logic of home, semi-residential and residential care. You do not have to explain your world to us, we start directly with the solution.
Recruiting Considered from the Start
Staff acquisition is not an add-on module but part of every concept. We plan the career page, quick application and employer brand together with your care website.
Sensitive Data Taken Seriously
Enquiries from relatives and applicants contain health and personnel data. We handle this data carefully and set up forms and hosting in a privacy-friendly way.
Built for Older Audiences
A large share of your visitors did not grow up digitally. Large type, clear paths and accessibility per BFSG are not a surcharge with us but the standard.
Locally Minded
Care is a regional business. We align your website so that you are found in your catchment area, both by clients and by local professionals.
Technology from a Single Source
Development, hosting in Germany, maintenance and security come from one source. You have one point of contact instead of scattered responsibilities.
Who Stands Behind Pflegedienst-Homepage
Pflegedienst-Homepage is a specialised offering realised by XICTRON. XICTRON is an agency based in Söhlde in Lower Saxony with years of experience in web development, hosting, data protection and accessible design. While XICTRON serves clients from various sectors, under the Pflegedienst-Homepage brand we deliberately bundle the knowledge relevant to care. This way you benefit from the technical depth and experience of an established agency, but meet contacts who understand your industry in detail.
We deliberately make no claims about invented team sizes or embellished project numbers. What we assure you is concrete: a dedicated point of contact for your project, clear arrangements, transparent fixed prices from 1,490 € net, hosting in German data centres and a way of working built for reliability. We are happy to discuss concrete references and insights into comparable projects personally in the initial consultation or show them on our references page.
Our Values
Values quickly sound arbitrary, so we phrase them so that you notice in everyday project work what we mean by them. These three principles shape every collaboration.
Honesty Instead of Promises
We do not talk about guarantees but about realistic paths. A website is a tool we use sensibly together, with understandable expectations instead of dubious assurances.
Respect for Your Work
Care is demanding and often undervalued. We take the digital work off your hands so you can concentrate on what matters: the people you care for and your team.
Responsibility for Data
Trust also arises from how carefully you handle data. We treat the enquiries of your clients, relatives and applicants the way we would expect ourselves.
How We Work With You
Our way of working is designed to create as little effort as possible for you. You run a care service or facility and rarely have time for long rounds of coordination. We therefore largely handle the digital work ourselves and only involve you where your professional knowledge is irreplaceable. The following process has proven itself.
Initial Conversation and Listening
We listen before we make suggestions. In the free initial consultation, we clarify where you stand, which clients and professionals you want to reach and what content already exists.
Concept with Dual Focus
We develop a website concept that serves client acquisition and recruiting at the same time. Structure, content and career section are planned so that both audiences feel addressed.
Implementation with Little Effort for You
We build, write and design. You supply photos, job openings and key professional details, we handle the rest. We coordinate interim results in short, clear rounds.
Launch and Support
After going live, your website is not left to itself. Through our maintenance from 49 € per month, we take care of updates, security and small adjustments so your presence stays current.
Location and Availability
Our location is Söhlde in Lower Saxony, between Hildesheim, Hanover and Salzgitter. Care, however, is not tied to one place, and the same applies to our collaboration. We support care services and facilities nationwide, with most coordination running conveniently by phone, email and video call. You do not have to be near us for a good web project. More important than geographical proximity is that you have a reliable point of contact who understands your industry and is reachable.
We deliberately operate the hosting of your website in German data centres. This is not only a question of speed but above all of data protection: enquiries from relatives and applications from professionals contain sensitive information best kept in Germany and thus under the GDPR. You can read more about this on our page about data protection for care services.
Get to Know Us Without Obligation
Get to Know the People Behind Your Website
Tell us briefly about your facility and your goals. You receive an honest assessment and a clear price range from 1,490 € net, with no sales pressure.