Web and technology
loading time
In short and in plain language
Loading time is the time a web page needs to show its content.
Then you can see and use it.
If a page loads slowly, visitors may give up. This is true most of all on a smartphone.
Long loading times can also affect how easily people find the page in search engines.
Definition
The time a web page needs until its content is visible and usable. Long loading times can cause visitors to give up, especially on a smartphone. They can also influence visibility in search engines.